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What is edification?

Edification is simply speaking highly of someone else. It is an effective strategy you can use to “close” your prospects (those interested in MWR) and get more signups. When you properly edify someone, it gives them more credibility.
 

THE FOUR PERSONALITY TRAITS

WINTER is Money Motivated!

This personality type has the ability to move from point A to point B. GETTING THINGS DONE is what motivates and drives these people. They bring great gifts of vision and leadership. They are RATIONAL THINKERS and care more about facts than theory or detail. They value time and guard it carefully.

Edification Example: He/She is positioned to CASHFLOW an extra 5-7 figures!

SPRING likes to Help Others!

This personality loves helping others almost to a fault. They are very reliable, honest, and really good LISTENERS. Be as helpful as possible with them. Take your time with them and make them feel valued. They are FRIENDLY and PLEASANT to be around. They are great at relationships and very easy going. They don’t worry about details. And money is not a big motivation for them. However, HOW your product or company is helping people is what matters most to them.

Edification Example: He/She is helping TONS OF PEOPLE earn double digit returns.

SUMMER likes Having Fun!

This personality is the LIFE OF THE PARTY. They love meeting new people and aren’t shy about starting conversations with strangers. They are easy to recognize because they talk a lot. Everyone they meet is instantly their friend. They love to TRAVEL and go on adventures. They love to be in ACTION and don’t like to be bothered with facts and figures. They are “BIG PICTURE” people and don’t care about your company details or product ingredients.

Edification Example: We’re having a TON OF FUN exposing the rules of the wealthy!

FALL is Detail Oriented!

They are very analytical, cautious, skeptical, and conservative. They are not BIG RISK TAKERS and are often times introverted. Give this personality type DETAILS, FACTS, and FIGURES. They are great problem solvers and know the answer to almost everything.

Edification Example: He/She is like the LABRON JAMES/OPRAH WINFREY of the 3 streams.

EDIFICATION of CHARLES (“THE WAYMAKER”) IVORY
(Example for In Person)

 

Good Morning/Evening/Afternoon everybody, tonight, is the night that I officially launch my business and I want to thank all of you who took the time out to listen to this amazing opportunity! I have the pleasure to (introduce a gentleman/bring to the stage a gentleman) I have a ton of respect for. He has helped people all over the country bring financial success and freedom to their lives. The information and principles he’s bringing tonight are all tried, tested and true. He is a do it first leader and knows how to build big. What I love most about what he does is, you would never be taught anything from theory. The system that he uses is Proven, Predictable, and Profitable.

This gentleman has made a ton of money! So much so that he was able to fire his boss. He is the FIFTH ONE MILLION DOLLAR RESIDUAL RING CLUB earner in the company and he achieved this in eight months after partnering with the business. He has a passion for helping people, loves to have lots of fun and knows 100% of the information.

So, without further ado, let me introduce to some and present to others, MWR Financial Regional Director, Mr. Charles Ivory!

Edification Assignment

1) What are 3 things you need to learn about your upline or mentor to help you properly edify him or her? Call your upline and find these things out this week!
2) What are 3 things your upline mentor needs to know about you to return the boomerang with the most credibility? Call your upline and teach him or her these things this week.
3) Role-play with your upline to get the hang of it.

WE LOVE PRACTICE!

 

 

 

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